Pravaig’s current lineup and expertise as an EV OEM complement auxiliary products necessary for crafting exceptional automotive solutions. As we move ahead, the company’s focus remains steadfast on leveraging its strengths, fostering strategic partnerships, and delivering innovative solutions to meet evolving market needs.
During an interaction with Abdullah, Ram Divedi – Co-Founder and CSO, Pravaig discussed Pravaig’s achievements, challenges, and strategies in the EV industry, including policy changes, battery technology, infrastructure, domestic manufacturing, and future goals.
1. Pravaig has made significant strides in the EV segment. Could you highlight some key achievements and milestones that the company has reached recently?
Pravaig has achieved several key milestones recently. We opened a state-of-the-art battery factory in Bangalore featuring an ISO 7 Clean Room. Additionally, we signed a contract with the Saudi Arabian government to establish a factory in the kingdom, marking a major step in our global expansion. We’ve also developed multiple vehicles for international automotive OEMs.
2. In your view, what policy changes are crucial to further boost EV adoption in India, especially regarding GST rates for retrofitting fuel vehicles to EVs and addressing import/export tariff barriers?
To further boost EV adoption in India, reducing GST rates for retrofitting fuel vehicles to EVs and addressing import/export tariff barriers are crucial. The government aims to cut oil dependency, mitigate external supply shocks, and improve air quality. Drawing inspiration from China, significant capital infusion and procurement of EVs could enhance India’s EV market. Policies should support domestic manufacturers and provide incentives for innovation, aligning with the broader goals of fiscal stability, geopolitical strength, and public health improvement.
3. Battery swapping is being discussed as a potential game-changer for the EV industry. How do you see its role in India’s EV ecosystem, and what steps is Pravaig taking in this direction?
Battery swapping is a practical solution for two-wheelers due to their smaller size. However, for cars, it involves significant capital and logistics. As EVs gain more range and recharge faster with simple plug-in infrastructure, rapid charging advancements will soon allow batteries to recharge in minutes. Therefore, investing in a swapping network for cars isn’t sensible. Pravaig focuses on enhancing battery technology and infrastructure for quicker, more efficient recharging solutions rather than battery swapping.
4. The upcoming FAME 3 scheme is expected to have a significant budget and focus on mass transport electrification and alternative fuel vehicles. How is Pravaig preparing to align with and benefit from this scheme?
Pravaig supports the focus on mass transport electrification under the FAME 3 scheme. Public transport investments benefit the country more effectively than subsidies for foreign luxury vehicle manufacturers. Pravaig is aligning its strategies to contribute to and benefit from this initiative, prioritizing sustainable, efficient solutions for mass transit electrification.
5. High upfront costs and limited charging infrastructure are major challenges for EV adoption in India. How is Pravaig addressing these issues to make EVs more accessible and convenient for consumers?
While the upfront cost of EVs is currently higher, prices are decreasing yearly. EVs have lower running and maintenance costs, often making the total cost of ownership lower. Charging infrastructure is improving; installing a plug at home or work is already straightforward. The Indian government has made it easier to install residential chargers. Since most EVs have sufficient range for daily commutes, the focus should be on enhancing inter-city charging infrastructure.
6. Dependence on imported batteries and a lack of skilled workers are hindering domestic manufacturing ambitions in the EV sector. What strategies is Pravaig implementing to overcome these challenges?
Pravaig addresses these challenges by producing its batteries in-house, supported by an R&D lab, battery factory, and test lab. To tackle the skills gap, Pravaig is committed to “Reverse Brain Drain,” bringing Indian talent back and offering positions to skilled workers from international backgrounds. We recently hired interns who had their Tesla offers revoked and established partnerships with leading French technical institutions. By integrating domestic and international expertise, Pravaig is building a strong, skilled workforce.
7. How does Pravaig integrate technological advancements to enhance the performance, safety, and sustainability of its electric vehicles?
Pravaig leverages cutting-edge technology to boost performance, safety, and sustainability in its EVs. We utilize advanced AI for autonomous driving, ensuring a safe, efficient experience. Our batteries are designed for optimal energy density and longevity, enhancing performance and range. We prioritize sustainability by using eco-friendly materials and processes, engineering our vehicles to have the lowest carbon footprint. Through continuous technological integration, Pravaig ensures its products lead in innovation and environmental responsibility.
8. Looking ahead, what are Pravaig’s long-term goals and visions for contributing to India’s EV ecosystem, and how do you see the company shaping the future of electric mobility in the country?
Pravaig aims to provide cutting-edge electric cars to the Indian market through our product portfolio and collaborations with other brands. Our philosophy is to empower customers by offering open-source vehicles, allowing for repairs and upgrades without planned obsolescence or data exploitation. This approach, which diverges from industry norms, is designed to ensure customers have the EV experience they deserve. Our long-term vision includes enhancing the EV ecosystem in India and leading the way in electric mobility innovation.