Porsche is giving buyers who finance or lease a competing car—such as a Tesla—up to $4,500 off the Taycan EV.
Porsche’s first all-electric sports vehicle, the Taycan, was introduced in 2019 and is already five years old.
Porsche unveiled the 2025MY Taycan, a new model with more performance, faster charging, and range. Longer excursions will find the 2025 Porsche Taycan to be more efficient and to reach “new heights in terms of performance.”
The luxury automaker is deploying a “fast travel” strategy, including shorter charging stops and longer range.
Porsche’s updated Taycan can charge from 10% to 80% in about 18 minutes. The larger battery model can also travel an impressive 365 miles (587 km).
The new Taycan EV is improved in every way, including more powerful batteries, a new thermal management system, and a stylish design upgrade.
Porsche also updated the Taycan’s interior with a new infotainment and instrument screen for usability.
Shortly after, Porsche revealed the new +1,000 hp Taycan Turbo GT, its fastest production car yet. With a 0 to 60 mph sprint in 2.1 seconds, the sporty EV has stolen several Tesla Model S records. Now, Porsche is looking to get its new EV into customers’ hands.
After expanding its Porsche Conquest Lease Program this month, the automaker is offering up to $4,500 off a new Taycan for those financing or leasing a competitive model, such as a Tesla.
The new 2025 Taycan starts at $99,400 (not including destination), with prices running upwards of $211,700 for the Turbo S Cross Turismo model.
Porsche is offering the new Taycan deal for those leasing competitive models, like a Tesla. The deal is specifically designed to boost demand for its all-electric sports car.
With the product cycle ending, Porsche delivered 4,236 Taycan models in the first quarter, down 45% compared to Q1 2023.
The offer comes after Porsche kicked off production of its second all-electric vehicle, the Macan EV, last month.