As one of the leading 4-wheeler electric cargo fleet operators in India, Magenta Mobility has strengthened its position in the electric mobility industry. With an emphasis on environmentally friendly transportation, the company currently manages a fleet of more than 500 electric cargo 4-wheelers, improving intercity and urban logistics.
Magenta Mobility is expanding its business in the 4-wheeler EV category after achieving success in the 3-wheeler EV market, where it serves customers like Amazon, Flipkart, and BigBasket. The increasing need for electric vehicles in logistics is in line with this strategic move. The company has launched interstate logistics services on significant routes, such as a 140-kilometer corridor that connects Delhi, Haryana, and Uttar Pradesh, and a 180-kilometer corridor that connects Rajasthan, Haryana, and Delhi. Magenta has introduced a service for intercity logistics that covers the 422-kilometer round-trip Mumbai-Pune-Mumbai route.
With a range of 150 kilometers on a single charge, the fleet of 4-wheeler electric cargo vehicles enables longer trips while lowering operating expenses and carbon emissions. Recent tests by Magenta Mobility have shown that EVs are feasible for longer intercity and interstate logistics, in contrast to previous models that were primarily utilized for intra-city operations with ranges of 100–120 kilometers per charge.
In the upcoming fiscal year, the company hopes to increase the number of EVs in its fleet by 10,000, including both 3-wheelers and 4-wheelers. Additionally, it intends to expand to places like Kolkata, Nagpur, Vijayawada, Indore, and Nashik.